With LinkedIn Ads, you have the power to precisely target your advertisements towards specific companies and their employees. Combine this with the valuable data from Leadinfo, you can target your ads to the companies that have already shown interest in your services by visiting your website. This allows you to display your ads exclusively to these interested companies, resulting in improved click-through rates and the ability to bring back lost visitors to your website.
Easily set up the LinkedIn Ads Integration within Leadinfo and start using Leadinfo data in your campaigns. This article provides a step-by-step explanation on:
Please note: After you have connected the LinkedIn Ads integration, you'll need to create a Matched Audience from your Leadinfo Account. LinkedIn offers different types of audiences. That is why you need to create an audience that Leadinfo is allowed to push data to in order to send companies to your LinkedIn Campaign Manager.
How to set up the LinkedIn Ads integration
You can set up the integration with LinkedIn from the Leadinfo Settings or from the Export functionality. Follow the steps below to get started.
From the Leadinfo settings.
Step 1: Head to your settings and on the left side below "Integrations" select "LinkedIn Ads".
Step 2: Select "Connect with LinkedIn Ads" and provide your LinkedIn credentials.
Step 3: And that's it. Now it's time to start pushing Leadinfo data to your LinkedIn Audiences.
From the export functionality
Step 1: Navigate to the export functionality and click on "Export for LinkedIn" in the lower-left corner.
Step 2: Click on "Connect with LinkedIn Ads" and enter your LinkedIn credentials.
Step 3: And that's it. Now it's time to start pushing Leadinfo data to your LinkedIn Audiences.
Good to know: When connecting with LinkedIn Ads, your own account will be linked automatically. There is no need to manually select your account. This step is only required if you want to connect a LinkedIn Ads account belonging to one of your customers.