Using segments will help you to easily filter in your inbox
The inbox is the place where all your data is shown. Building segments helps to create clear overviews of different types of companies based on their characteristics of behaviour on your website.
In this article, we will show you why adding segments to your inbox is relevant.
Or check out the video below to learn more:
The Importance of using Segments
Before you set up the filters of a segment, let's dive deeper into the benefits of creating segments. First and foremost, with segments you can:
📍 Create clear overviews for each sales colleague: Segments allow you to tailor the data displayed in the inbox to suit the needs and responsibilities of each sales colleague. This clear overview helps them focus on relevant information and make informed decisions.
🏷️ Select companies who need to have multiple tags: By using segments, you can easily identify and categorize companies that require multiple tags based on their specific characteristics or interactions with your website. This helps in organizing and managing your data more effectively.
⌛ Filter on behavior of website visitors in a specific period: Segments enable you to filter and analyze the behavior of website visitors within a specific timeframe. This can provide valuable insights into trends, patterns, and preferences, allowing you to optimize your website and marketing strategies accordingly.
❗️Would you like to know how to set up a segment? Click here.