My LinkedIn Audience keeps loading / building

 

Building a LinkedIn Audience can take some time. Below, you will find the key information and steps you can take if your LinkedIn Audience takes longer than expected to load.

How Long Does It Take to Build a LinkedIn Audience?

Building a LinkedIn Audience can take some time. It may take up to 48 hours for an audience to be fully established on LinkedIn. If your audience is still not complete after 72 hours, we recommend reaching out to LinkedIn Support for assistance. Make sure to have the following information ready:

  • Name of your segment
  • Account ID
  • Expected match rate

Forwarding Leads to Your LinkedIn Audience

Once your LinkedIn audience has been built, you can start forwarding leads. This can be done in two ways:

  1. Manually via LinkedIn’s export functionality
  2. Automatically through Leadinfo’s trigger functionality

Key Points to Keep in Mind

To launch a campaign, your LinkedIn audience must contain at least 300 members. If your audience is too small, it will continue building until it reaches the required number. Here’s what you can do to increase your audience size:

  • Add more companies
    Export additional companies from your Leadinfo export and add them to your audience.
  • Use triggers
    Utilize triggers within Leadinfo to automatically send more companies to your LinkedIn Matched Audience.
  • Ensure a good match rate
    The effectiveness of your audience depends on the match rate. Verify that the exported companies are up-to-date and relevant to increase the chances of a successful match.

Common Issues and Solutions

If you encounter any challenges with LinkedIn Ads integration or the process of building your audience, we recommend checking out the following helpful articles for further guidance: