Easily connect Leadinfo to your Capsule environment
Easily connect Leadinfo to Capsule and sent valuable information on your website visitors into your CRM system.
From your inbox, you can connect a website visitor to an existing company in your CRM or create a new company in Capsule. In this article, we help you to set up the integration and connect companies from Leadinfo to Capsule.
In this article we'll discuss:
- Why you should connect Capsule to Leadinfo
- How to set up the integration
- How to automatically send leads to Capsule
- How to manually send leads to Capsule
- How to create opportunities & tasks in Capsule
Why Connect Capsule to Leadinfo
Before you set up the integration, let's dive deeper into what the benefits of connecting Capsule to Leadinfo. First and foremost, with the integration you can:
🔗 Link website visitors to existing companies within Capsule
🆕 Send a website visitor of as a new company within Capsule
💻 View the visited pages of said company within Capsule
💰 Create opportunities and connect them to a company within Capsule
✅ Set up tasks for yourself or for colleagues within Capsule
This allows you to integrate the information from Leadinfo into your current sales flow.
Good to know 📝 When you connect a company Leadinfo sends the most recent visit to Capsule. Future visits are always shared.
How do I connect Capsule to Leadinfo?
Step 1: Log in to the Leadinfo portal and go to settings.
Step 2: Under integrations, select "Capsule".
Step 3: Click on "Connect to Capsule".
Step 4: Login with your Capsule data and give Leadinfo permission to access your Capsule environment.
Step 5: Once you've linked Capsule to Leadinfo you can change the settings of the integration. Determine;
- If you want to automatically link your website visitors to companies in your CRM;
- If you want to send over the website visits to your CRM as a note in the company profile;
- In what language the notes need to be placed in.
- What fields you want to send to Capsule. Click here to learn more on how to set up these fields.
How do I automatically send/connect leads to Capsule
We will only send data to Capsule when you have connected a company. You can either connect a company manually or automatically. Follow the below steps to automatically send leads to Capsule.
Step 1: Think about what companies you want to send to Capsule. You can use these questions to get a clear view on what companies are interesting for you.
- What company characteristics does an interesting company have?
Do you focus on specific branches or specific sizes?
- What kind of behaviour do they need to show?
Think about the number of pages, or what pages an interesting company needs to visit.
Step 2: Based on the questions in step 1 you can start setting up your trigger. Navigate to "Triggers" and create a new trigger.
Step 3: Determine the rules a company needs to meet in order to be sent over toy our CRM. In the example below we only want to send over companies from the UK, with more than 5 employees and who have visited our pricing page.
Step 4: Under "Action" select the CRM system you've installed in step 1 and determine what you want to do:
- Create new companies - Leadinfo will immediately create a new company within your CRM system.
- Connect with existing companies - Leadinfo will only connect the website visitors to an existing company within your CRM
- Create new or connect with existing companies - Leadinfo will either create a new company or, if the company already exists, connect the company to the existing company within your CRM.
Good to know 📝: Leadinfo will check on several data point if a company already exists in your CRM. Data points such as domain, phone number, chamber of commerce number etc.
Step 5: Select who should be the company owner within your CRM system and enable the action.
Step 6: Make sure you save the trigger by switching the toggle in the top right corner and click “Save”.
For example, say we want to create a new company when it is a new lead or connect the company to an existing company within your CRM. By doing so, the future website visits will be shared as. note within your CRM system.
How do I connect companies from Leadinfo to Capsule?
No data is shared with Capsule until you connect a company. You can do this from the company profile in the inbox.
Step 1: Go to the company profile you want to connect.
Step 2: Click on the button "Connect to Capsule" in the right corner.
Step 3: Connect the company to Capsule. You can do this in two ways:
Step 3a: Does the company already have a profile in Capsule? Search for the company you would like to connect it to and click on “Connect”.
Step 3b: Do you want to create a new company in Capsule? Select the correct account manager, give the company a name (prefilled) and click on "Create and connect".
Step 4: You will immediately find the company in Capsule at Organisations.
How to create opportunities and tasks from Leadinfo
Once you connect a company within Leadinfo to a company within Capsule, you will find the associated opportunities and tasks of that company within Leadinfo. Stay up to date on the current tasks and opportunities of your website visitor or create new ones straight from your Leadinfo inbox.
Creating a new opportunity
Click on "New opportunity" in the top right corner
Fill out the needed details in the pop-up, and click on "Save opportunity". A new opportunity will be created within your Capsule environment.
Creating a task
To create a task, click on "New task" in the top right corner.
Fill out the needed details in the pop-up, and click on "Save task". A new task will be created within your Capsule environment.